Josh Braaten

Discover the value of brand measurement in driving business growth, and explore different types of brand measurement, including brand tracking, brand lift, brand equity, and brand research.

Learn how to implement effective brand tracking with our comprehensive, step-by-step guide. Discover the key metrics, tools, and insights needed to optimize your brand performance.

Spreading the word about your brand can be difficult, which is why we’ve assembled a list of today’s most effective ideas for growing brand awareness. Read on for 32 brand awareness campaign ideas that will help your brand break through the noise and see new levels of growth.